Whats New



Emu: (pron.”eem-you”) our much anticipated line from Australia will be arriving in February. Emu is known for their luxurious Fine Merino Wool scarves, sweaters, dresses, leggings, and tops.  I love that there is zero itch factor with these fabrics and as with our other fave line from down under, Metalicus, this light weight wool is perfect for our spring weather. Spring weather as it wicks away any trace of sweat leaving you protected from the chill but not in a constant state of flush (or is that just the menopause talking?).

Horny Toad: As I search through the Horny Toad website www.hornytoad.com I am trying to find out where the name came from and am convinced these crazy Toads from Santa Barbara just want to make us laugh. Check them out playing chicken-s***-bingo at:  http://www.hornytoad.com/live-toadally/gallery/video/how-to-chicken-shit-bingo/.  Horny Toad’s mission is to make clothes for finding fun, doing good, and being comfortable.  They want us to Live Toadally and we think this is Racktastic!  I fell in love with the yummy, soft, primarily sustainable fabrics.  Styles are cute and easy to wear and the prices will not break the bank.


Simon Loves Honey:
When I first viewed this line I was told it was for “real” women.  Ya, I’ve heard that before (either a lie or uugg-elly).  But as I checked out the styles from this new Vancouver design team I was completely impressed.  They addressed all the issues we hear about every day...styles that are bra-friendly, roomy in the hips, blouse out at our “wheat-belly”, not too short, not too long, prints that aren’t old-lady or only come with a headband and peace-sign choker.  They listened, they really listened.

Bardot: One of Australia’s favourite labels for getting the moment’s hottest looks and helping women look “hot, sassy, and sophisticated for their Saturday night”.  This is definitely a trend driven line and we love how glamorous and beautiful it makes us feel.

Pink Martini: We are so excited to have this Canadian brand at The Urban Rack.  Established in 2003, founder Amir Bahar continuously travels to Korea, Paris, Italy and Spain to bring back the hottest trends from the global marketplace.  The result is a collection peppered with European-flare and culturally-influenced vintage elements.

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This Month:
Are you stuck in a Sloppy Sweats relationship?
Or worse...The Sausage Dress?...

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